The movie industry just kept keeping creating movies like all these beloved anime films which meant that young girls couldn't watch them because they weren't cute enough or sexy enough to attract anyone who wasn't rich and attractive," Ohta told Digital Trends. "At some point in time, we wanted to create a female idol project where young girls could try out different idols."

Although yes, Yes has admitted it only focused on younger boys who love magical girl romance novels like Girls und Panzer (1998), Love Live!