Catalysts of Conversation: Examining Interaction Dynamics Between Topic Initiators and Commentors in Alzheimer's Disease Online Communities

Published: 29 Jan 2025, Last Modified: 29 Jan 2025WWW 2025 PosterEveryoneRevisionsBibTeXCC BY 4.0
Track: Social networks and social media
Keywords: Alzheimer's Disease, Online Communities, Informal Caregivers, User Engagement, Social Media Analytics
TL;DR: This paper explores engagement patterns in Alzheimer’s caregiving communities by analyzing topic modeling, sentiment, and user interactions. It examines the impact of topic initiator engagement on comment behavior.
Abstract: Informal caregivers (e.g.,family members or friends) of people living with Alzheimer’s Disease and Related Dementias (ADRD) face substantial challenges and often seek informational or emotional support through online communities. Understanding the factors that drive engagement within these platforms is crucial, as it can enhance their long-term value for caregivers by ensuring that these communities effectively meet their needs. This study investigated the user interaction dynamics within two large, popular ADRD communities, TalkingPoint and ALZConnected, focusing on topic initiator engagement, initial post content, and the linguistic patterns of comments at the thread level. Using analytical methods such as propensity score matching, topic modeling, and predictive modeling, we found that active topic initiator engagement drives higher comment volumes, and reciprocal replies from topic initiators encourage further commentor engagement at the community level. Practical caregiving topics prompt more re-engagement of topic initiators, while emotional support topics attract more comments from other commentors. Additionally, the linguistic complexity and emotional tone of a comment influence its likelihood of receiving replies from topic initiators. These findings highlight the importance of fostering active and reciprocal engagement and providing effective strategies to enhance sustainability in ADRD caregiving and broader health-related online communities.
Submission Number: 2383
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