The Impact of ChatGPT on Streaming Media: A Crowdsourced and Data-Driven Analysis using Twitter and Reddit

Yunhe Feng, Pradhyumna Poralla, Swagatika Dash, Kaicheng Li, Vrushabh Desai, Meikang Qiu

Abstract: ChatGPT, a general-purpose text generation AI model, is reshaping various domains ranging from education and software development to legal defense and novel writing. Despite its potential impact, there is a lack of research on how ChatGPT might influence streaming media, which is an essential part of everyday entertainment. As a result, it remains unclear how ChatGPT is changing the future of streaming media. To bridge such a research gap, in this paper, we propose a crowdsourced, data-driven framework that leverages two social media platforms, Twitter and Reddit, to explore the impact of ChatGPT on streaming media. Through extensive analysis of social media data collected from Twitter and Reddit, we reveal how ChatGPT is transforming streaming media from diverse perspectives. Our data analytics demonstrates that ChatGPT is sparking both fear and excitement in the context of the streaming media and enhancing the downstream visual generative models, such as DALLE-2 and Stable Diffusion Videos. To the best of our knowledge, this study is the first large-scale and systematical investigation into the effects of ChatGPT on streaming media. Hope our findings will inspire further research and discussions on this topic across academia and industry.