Abstract: With the rapid development of mobile networks and the ubiquity of mobile devices, spatial crowdsourcing (SC), which refers to assigning spatial–temporal tasks to moving workers, has drawn increasing attention. Thus, many researchers aim at various task assignment methods in SC. However, existing works generally consider workers’ location and preference categories separately. Ignorance of the correlation between them can often lead to poor assignment results. In this article, we propose a location-and-preference joint prediction model (JPM) to predict workers’ locations and preference categories jointly at each sample timestamp. Based on the predictive location probability distribution and preference probability distribution, we elaborately design a greedy multiattribute joint task assignment algorithm (MAJA) to maximize the average number of completed tasks under constraints. Then, an overall procedure incorporating the JPM and MAJA, called the location-and-preference joint prediction-based task assignment (LPJTA), is implemented to focus on assigning tasks to workers who are near the task location and willing to perform the task based on predicting locations and preference categories. We theoretically analyze the time complexity and approximation ratio of the proposed methods and construct extensive experiments on three real datasets to empirically verify their effectiveness, comparing with the state-of-the-art baselines.
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