PPM : A Pre-trained Plug-in Model for Click-through Rate Prediction

Open Webpage

Yuanbo Gao, Peng Lin, Dongyue Wang, Feng Mei, Xiwei Zhao, Sulong Xu, Jinghe Hu

Published: 01 Jan 2024, Last Modified: 04 Oct 2025WWW (Companion Volume) 2024EveryoneRevisionsBibTeXCC BY-SA 4.0