From Coach Potatoes to TV Prosumers: Community-Oriented Content Creation for IDTV

Oscar Mayora-Ibarra, Christian Fuhrhop, Elizabeth Furtado

Abstract: The transition from mere content consumers to more proactive “prosumers” that transformed the web is finding now place in the context of idtv. In the close future it will be common that TV content will be empowered with interactive applications that will be created not only by professionals but also on the final users’ side. This fact will change the traditional role and stereotype of TV users from “coach-potatoes” to active generators of content. This paper presents a step forward to this vision through the development of a content creation tool for enabling local communities to create and share idtv content. The paper presents the tool development process as a user-centered approach and its evaluation in a real context.