Abstract: In enterprise data pipelines, data insertions occur periodically and may impact downstream services if data quality issues are not addressed. Typically, such problems can be investigated and fixed by on-call engineers, but locating the cause of such problems and fixing errors are often time-consuming. Therefore, automatic data validation is a better solution to defend the system and downstream services by enabling early detection of errors and providing detailed error messages for quick resolution. This paper proposes a self-validate data management system with automatic pattern discovery techniques to verify the correctness of semi-structural string data in enterprise data pipelines. Our solution extracts patterns from historical data and detects erroneous incoming data in a top-down fashion. High-level information of historical data is analyzed to discover the format skeleton of correct values. Fine-grained semantic patterns are then extracted to strike a balance between generalization and specification of the discovered pattern, thus covering as many correct values as possible while avoiding over-fitting. To tackle cold start and rapid data growth, we propose an incremental update strategy and example generalization strategy. Experiments on large-scale industrial and public datasets demonstrate the effectiveness and efficiency of our method compared to alternative solutions. Furthermore, a case study on an industrial platform (Ant Group Inc.) with thousands of applications shows that our system captures meaningful data patterns in daily operations and helps engineers quickly identify errors.