Recommendation Model Based on Dynamic Interest Group Identification and Data Compensation

Xingyu Lu, Jun Liu, Shengli Gan, Tun Li, Yunpeng Xiao, Yanbing Liu

Abstract: With the increasing network service content, innovative methods are required for developing optimized network service for e-commerce companies. Accordingly, this study focuses on designing a framework containing personalization, interest group identification, and recommendation mechanisms. The primary contribution of this paper is to propose a recommendation model based on data compensation and dynamic user interest grouping. First, to address the problem of sparse user rating data, homeostasis compensation is performed on native data to more realistically restore the preference relationship between users and items by introducing the advantages of generative adversarial network in learning data distribution and enhancing data samples. Second, to address the problem of user interest generalization, information entropy is introduced to measure the user interest feature space. In addition, the time window marking method is used to further quantify the users’ dynamic interest group around the users’ interest drift. Finally, considering tensor decomposition characteristics in data dimension transformation and data compression, a score prediction model based on the “user-item-interest group” tensor decomposition is constructed. Simultaneously, a time decay function is introduced in the construction of the tensor to dynamically fit the user behavior and further improve prediction accuracy. Experiments show that the proposed framework can effectively improve the recommendation accuracies resulting from both sparse scoring data and dynamic user interest division.

External IDs:dblp:journals/tnsm/LuLGLXL22